From ice breaking to deal-making. A guide to intercultural communication and business negotiation
Oana Ursu
Pret:
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Designed as a short and concise guide to intercultural communication and business negotiation, From Ice Breaking to Deal-Making aims to provide a framework for acknowledging cultural difference and for understanding the complex and complicated issue of (business) communication in cross-cultural settings. The red thread of the book connects three fundamental elements, namely culture, communication and negotiation, in an architecture that seeks to enhance self-awareness and awareness of the way(s) in which cultural differences impact communication in both domestic and international environments.
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