Business communication and NLP: successful drivers in theory and practice

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This book facilitates understanding behavioural and organisational change and leadership development. With first-hand experience of getting a PhD in Neuro-Linguistic Programming (NLP) Perspectives on Negotiating and Selling, I can say that this book reflects the practical capacity I have gained by closely working with business leaders and managers in their struggle to bring about fast change for themselves and their organisations. This book extensively uses the concept of NLP to help both business students and professionals improve their communication skills, develop their leadership skills, build rapport, make positive changes, improve team working to boost performance, work one-to-one as well as with groups, and accomplish their goals. Firstly, used in a business context, it demonstrates, with clear and practical examples, the advantage of applying NLP to the workplace in order to overcome barriers towards success and develop a winning mindset. Secondly, it shows how to

Carți de acelaș autor: Cristina Mihaela Zamfir

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