Business at work: Company communication patterns through a linguistic lens

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In the next few years, communication techniques will become increasingly sophisticated in the world of business. There is not the slightest doubt that adaption to the worldwide phenomenon of globalization, or the rapid pace of free market and trade will have to come naturally to leaders and managers, both in the present and future, on condition that they have the ability to remain sensitive and responsive to different ways of thinking and acting in interpersonal communication. Clearly, mastering these skills will work to their advantage, help them operate more successfully, and fight the other players in the business arena for influence and economic power. From a broader perspective, a highly competitive business environment requires highly skilled business people (negotiators, sellers, investors), able and willing to stay attuned to the values and behaviours of their customers, suppliers or business partners. While stressing the importance of a global mindset for a company or corp

Carți de acelaș autor: Cristina Mihaela Zamfir

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